Privacy Policy

We at DORRINGTON MEDIA take your privacy seriously and believe it’s crucial for you to know how we manage your personal information. If this is a concern for you, please review the information provided below.

This Privacy Policy outlines the privacy practices of DORRINGTON MEDIA concerning its website, accessible at https://dorringtonmedia.com.au. Occasionally, this site may direct you to other websites or organizations, each with its own privacy policies and practices. In this Privacy Policy, ‘personal information’ refers to data that can identify you or ascertain your identity, such as your name, email address, business details, and payment information. By using this Site, you consent to the terms outlined in this Privacy Policy. We reserve the right to modify or remove sections of this Privacy Policy at any time.

  1. Collection of Personal Information

The personal information we collect is primarily what you knowingly provide to us. This includes:

  • Contact Data: Name, email, phone number, and business address provided via enquiry forms or strategy call bookings.
  • Transactional Data: Information required to process payments for our services. Note that we do not store full credit card details on our servers; these are processed securely by our third-party payment provider, Stripe.
  • Campaign Data: Information regarding your business goals, target audience, and creative assets (logos, URLs) submitted for the purpose of generating advertising content.

We may use your contact details to send you information about our products and services. If you do not wish us to do so, please indicate this on the enquiry form or unsubscribe via the link in our emails. It is our intention that this Privacy Policy will protect your personal information being dealt with in any way that is inconsistent with applicable privacy laws in Australia.

  1. Use of AI, Production Partners & Third-Party Tools

Dorrington Media utilises advanced technology and trusted partners to deliver our services. By using our platform, you acknowledge that:

  • AI Processing: Business information and assets (such as your website URL or logo) provided for the creation of video commercials may be processed by third-party Artificial Intelligence tools (including but not limited to Waymark, and ElevenLabs) solely for the purpose of generating your requested creative assets.
  • Production Partners: Your creative assets may be shared with our authorized production partners, specifically Black Fox Productions, for the purpose of editing, sound design (voiceover overlay), and broadcast compliance checks.
  • Media Buying: Data regarding your target audience (e.g., postcodes, demographics) will be used within third-party programmatic advertising (DSPs) but may also include direct integrations with Nine, Seven West Media, and Paramount to execute your media campaign.
  1. Disclosure & International Transfers

Apart from where you have consented or where disclosure is necessary to achieve what you have requested we do for you, personal information may be disclosed in special situations where we have reason to believe that doing so is necessary to identify, contact or bring legal action against anyone damaging, injuring, or interfering (intentionally or unintentionally) with DORRINGTON MEDIA’S rights or property.

3.1 International Data Transfers: Some of our third-party service providers (including Stripe, Streamr, and ElevenLabs) are located outside of Australia (primarily in the USA). By providing your personal information and creative assets, you consent to the transfer and processing of this data in overseas jurisdictions necessary to deliver our services.

Payment Processing: We use Stripe for secure payment processing. By purchasing a package, you agree to Stripe’s Privacy Policy. Dorrington Media does not retain your raw credit card data.

  1. Security

We strive to ensure the security, integrity and privacy of personal information submitted to our Site, and we review and update our security measures regularly. Unfortunately, no data transmission over the Internet is guaranteed to be secure, however we will take all reasonable steps to protect the personal information you may transmit to us. In addition, our employees and the contractors who provide services related to our information systems are obliged to respect the confidentiality of any personal information held by us. However, we will not be held responsible for events arising from unauthorised access to your personal information.

  1. Access to Information

You are entitled to obtain access to the personal information we hold about you. If at any time you would like to see this information or if you believe that the information we hold about you may be wrong, please contact us and we will be happy to help.

  1. Cookies, Pixels & Tracking

A cookie is a small text file that is sent to a user’s browser from a web server and stored on the user’s computer hard drive. It assigns the computer a unique identifier. It is the user’s identification card when he/she returns to our site.

We use cookies and Invisible Pixels (web beacons) to:

  • Ensure visitors are provided with the appropriate frames and content.
  • Ensure visitors obtain the information requested.
  • Help us deliver communications that are relevant and targeted to our visitors’ interests.
  • Campaign Simulation: Store temporary data related to your inputs in our ROI/Campaign Simulator tools to improve user experience.

If you do not want the benefits of these cookies, you can set your browser to reject them, however in some instances this may affect the way our site performs on your browser.

  1. Site Logs

Like many website operators, we also use software to analyse and record visitor numbers and other details such as: the number of page views (or page impressions) that occur on Site; the number of visitors to our Site; how long those visitors (on average) spend on our Site when they do visit; and common entry and exit points into our Site. We use this aggregate, non-personal information to analyse website usage.

  1. Copyright & Asset Ownership

All the information and material contained in this web site is subject to copyright which is owned by DORRINGTON MEDIA unless stated otherwise. This also refers to our social media channels including http://www.facebook.com/dorringtonmedia and http://www.instagram.com/dorringtonmedia.

Client Creative Assets: Clients retain full copyright ownership of any logos, images, or assets uploaded to our platform for the purpose of ad creation. By uploading these assets, you grant Dorrington Media a worldwide, royalty-free license to use, modify, and display these assets solely for the purpose of creating and distributing your advertising campaign.

Users of this site may download information for their own reference, but no part of this site may be copied, reproduced, adapted, or transmitted in any form by any process for any commercial purpose without the written consent of DORRINGTON MEDIA or as permitted by the Copyright Act 1968 (Cth).

  1. Disclaimer

DORRINGTON MEDIA has established this site to provide its customers with general information about us and the services we provide. The information is intended for general use only and nothing on this site constitutes an offer to enter a legally binding contract.

Campaign Estimates: Any figures provided by our “ROAS Calculator” are estimates based on current market averages and historical data. They do not guarantee specific future results, view counts, or revenue. Actual campaign performance can vary based on market volatility, creative quality, and inventory availability.

The information contained in this site may not be entirely accurate or complete. Except as required by law, DORRINGTON MEDIA will not be liable for any loss, damage, cost, or expense incurred because of any error, omission or misrepresentation contained in this site.

  1. Contact

If you have questions regarding this Privacy Policy, please contact us at:

Dorrington Media Suite 1017, 189 Queen Street, Melbourne VIC 3000 Email: hello@dorringtonmedia.com.au

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